What do the residents of Eindhoven think about new technology?

On Thursday 2 December, students from Fontys Hogescholen will travel to Eindhoven’s neighborhoods to ask them about their techno-ethical values. Eindhoven Municipality and Fontys jointly organize this so-called Moral Data City Hunt to make residents more aware of the ethical aspects of technological issues. They work with High Tech Campus and Games for Health.

Techno-ethical issues
Who should be right at the traffic light: the old diesel truck or the electric car? The car that pollutes when it is stationary or should you prioritize the environmentally friendly car – which not everyone can afford? Where can drones fly to deliver packages? And can these drones store images they make so police can use them for investigative purposes? The ethical dilemmas were introduced by Eindhoven Municipality, which would like to know more about the ethical considerations around urban mobility, and the High Tech Campus, where delivery drones will soon be experimented with.

Students in progress
Moral Data City Hunt is part of the research in the Moral Design Strategy professorship. During this day, two research instruments will be used: a mobile moral laboratory and an application of the Personal Values ​​Dictionary. Lecturer Bart Wernaart: “In the moral laboratory, the residents are presented with city dilemmas that they must find something to do, and the Personal Values ​​Dictionary identifies the values ​​that the residents find important. In this way, residents can grasp ethical considerations that are usually hidden in technology. ”

To make residents aware of new technology
Councilor Stijn Steenbakkers from Eindhoven municipality: “The moral data hunt is organized to make residents more aware of the ethical aspects of technological issues. These are now questions about technological applications within the public domain (Eindhoven municipality) and the private domain (delivery drones We want to test research tools so that we can better understand which ethical solutions the residents find desirable. ”

Enter the neighborhood with an arcade locker
“During the city hunt, we tested the software and the application in real life for the first time. These are made in collaboration with Games for Health. It’s really cool to see about 125 students get started with this, ”says Wernaart enthusiastically. “We have developed a mobile morale laboratory with a chatbot function. It looks like a large arcade that people can play with and will provide a lot of research input. We will also collect data via tablets with QR codes.”

Due to the corona initiatives, the students start digitally with a kickoff by teacher Bart Wernaart and councilor Stijn Steenbakkers. Students then put – coronaproof – out in small groups throughout Eindhoven to interrogate residents on the street. The data collected from students then goes into a reality situation in a so-called ‘situation room’ on Fonty’s campus, where another group of students together with researchers will organize and interpret the data. Students log in digitally at the end of the day to present their results.

Annual event
Fonty’s ambition is to make the Moraldata city hunt an annual event, where other cities will also be included in a subsequent edition. Discussions are currently underway with researchers in different European cities to investigate how such a city hunt is viable as a simultaneous project, so that data can not only be compared between Eindhoven neighborhoods, but also between different cities. Steenbakkers: “We think it is a good initiative from Eindhoven Municipality, which we would like to contribute to. And it’s great that the students are going to do this research corona-safe! ”

Do you know more?
Find out more about the professorship Moral Design Strategy: www.fontys.nl/moraldesignstrategy.

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